Chris: Geek Guy

New legal music download service We7 offers free, non-DRM MP3 downloads from a number of popular artists. The catch? Each track has a 10-second advertisement tacked on to the start. A month after downloading an ad-supported track, you are able to go back to the We7 site and download a version with the advert removed. However, I downloaded two test tracks and found that the advert can be removed easily through the use of simple audio editing software. A very interesting business model indeed… only time will tell whether it is ultimately successful.